Tweet Cute by Emma Lord

★★★★★

Tweet Cute is about Pepper, who moved with her mom to New York after her mom separated (amicably) from her dad. She’s been trying to blend in at the elite high school for the past 3 years, but she’s regarded as more of a study robot by her classmates. Pepper’s family own a fast-food burger chain and being the Gen Z-er that she is she often has to help them with their social media campaigns, primarily by posting memes on their official Twitter. But Pepper is more interested in baking and running her baking blog with her sister. Jack’s family run a small deli in New York, they’re known for their Kitchen Sink Macarons and grilled cheeses. Pepper and Jack end up in a twitter war between their parent’s business twitter accounts, and their story becomes viral.

I went into this book thinking it sounded cute and like a light rom-com. I was both right and wrong, in the best ways. It was cute and a rom-com but it also dealt with things such as parental pressures, familial problems, and loss. I was surprised in so many ways and read this book in a 24 hour period. I forced myself to sleep at 2am, so I would be able to continue enjoying it in the morning.

It was a little bit of a slow start, I wasn’t sure what was going on in the first few pages, but then it all started clicking into place. I understood there was a distance between the mother and Pepper’s sisters, there was something there that was waiting to be uncovered. Then we switched to Jack’s POV and I felt a little thrown off, but it was coming together, he also dealt with family expectations but in a different way. And slowly the larger plot came together.

The twitter war wasn’t what I had expected, it was better. And the moment that the ship name “Pepperjack” appeared made me cackle with joy.
I am so grateful I was able to read this book in advance, it has given me strength to tackle the new school year. And now I have a few months to rave about it to my friends before I make them read it in January 2020.

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